Putting Customers First: Over 2,600 CelcomDigi Employees Connect Directly with Users Nationwide in Annual Customer Day Celebration

PETALING JAYA — In a strong reaffirmation of its commitment to consumer satisfaction, CelcomDigi Berhad recently celebrated Customer Day 2026, extending heartfelt gratitude to its over 20 million subscribers for their enduring trust and loyalty. As an annual flagship initiative, Customer Day serves as a powerful bridge connecting CelcomDigi’s workforce directly with the public, ensuring that the voice of the consumer remains at the absolute heart of the organization’s strategic vision and daily operations.

Spanning key locations nationwide, more than 2,600 employees stepped out of corporate offices to turun padang engaging in face-to-face interactions with everyday users. These grassroots engagements are designed to cultivate a deeply embedded customer-obsessed culture within the company. By listening firsthand to the unique experiences, expectations, and aspirations of Malaysians, employees gain invaluable qualitative insights that seamlessly complement traditional data analytics and customer feedback channels. This holistic understanding empowers the telecommunications giant to continuously refine its service offerings, optimize network reliability, and tailor digital solutions to modern lifestyles.

CelcomDigi’s Chief Executive Officer, Albern Murty, emphasized the profound significance of the initiative, noting that Customer Day is one of the company’s most treasured traditions. As Malaysia’s premier telecommunications provider, CelcomDigi recognizes the immense responsibility involved in keeping the nation seamlessly connected. Murty highlighted that behind every digital connection is an individual consumer whose feedback steers product innovation and service excellence.

Ultimately, Customer Day 2026 underscores CelcomDigi’s unwavering philosophy that every single employee shares a collective responsibility in delivering superior customer experiences. By fostering genuine, empathetic connections on the ground, CelcomDigi continues to solidify its leadership position, ensuring it remains deeply attuned to the pulse of the nation it proudly serves.

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